Do you find yourself squinting at labels every time you go grocery shopping, or even downloading apps to figure out which brands are best? Well, you might be interested in a new roundup of the Most Trusted Brands in Canada for 2022, courtesy of the folks at Reader’s Digest.

Using the market research company Ipsos, Reader’s Digest asked some 4,000 Canadians to name their most trusted brands in a variety of open-ended questions. They really went for it, too, covering 35 different categories ranging from cars to insurance to sun care products.

Food and Beverage:

Healthy Cereal: Kellogg’s
Tea: Tetley
Bottled Water: Nestlé
Sparkling Water: Perrier
Non-Dairy Beverage: Silk
Cooler (alcoholic beverage): Smirnoff Ice

Consumer Packaged Goods:

Sun care product: Coppertone
Sensitive Skin/Dry Skin Lotion: Aveeno
Pads/Liners: Always
Incontinence Product: Depend
Interior Paint: Behr
Exterior Paint: Behr
Exterior Stain: Behr
Pet Food: Purina
Mattress-in-a-Box: Casper
Laundry Detergent: Tide

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Arthritis Pain Reliever: Tylenol
Cold Symptom Reliever: Tylenol
Headache Pain Reliever: Tylenol
Pediatric Fever and Pain Reliever: Tylenol
Allergy Reliever: Benadryl, Claritin, Reactine


Hybrid Car Manufacturer: Toyota
Passenger Car Manufacturer: Toyota
Pickup Truck Manufacturer: Ford


Automobile Insurance Company: Intact
Home Insurance Company: Intact
Life Insurance Company: Sun Life Financial
Health and Dental Insurance Company: Sun Life Financial
Travel Insurance Company: Blue Cross


Food Delivery Service: Uber Eats
Meal Kit Delivery Service: Hello Fresh
Cash-Back Rebate Company: Rakuten
Grill: Weber
Pharmacy / Drug Store: Shoppers Drug Mart / Pharmaprix
Beauty Retailer: Sephora

Some of these, to us, are no-brainers (Sephora for beauty retailer and Ford for pickup trucks), but others have us really wishing to see a vote breakdown. Frankly, we had no idea that Tylenol really dominates the medical world, or that Uber Eats has surpassed both DoorDash and SkipTheDishes.

Well, if there’s one thing the list of the Most Trusted Brands in Canada for 2022 has accomplished, it’s that we’ll be thinking a little harder the next time we come down with a cold!