Is it just us or has Second Life truly entered the mainstream, without anyone talking about it? Yesterday, Decentraland, which runs an online environment (aka a metaverse), announced it had sold a plot of virtual land for some $2.4m USD. Yes, millions of dollars on the upscale equivalent of a part of someone else’s Minecraft server, with a few extra steps involved. Here’s the story.
Basically, Decentraland is a blockchain-backed online environment, where users can walk around, explore buildings, and chat with other uses. To buy stuff in Decentraland, users need to use a proprietary cryptocurrency called MANA, and their purchases exist as non-fungible tokens (NFTS). Yes, like those super crazy ‘Bored Ape’ images that have been fetching insane prices.
Connor McDavid gives a tour of his wild Edmonton home (VIDEO)
The most hilarious & accurate Urban Dictionary definitions of 6 Canadian cities
The @dcllandbot having fried its circuits, we’re pleased to officially announce the largest metaverse land purchase ever! Congrats to @tokens_com and @Metaverse_Group for securing a 116 parcel estate in the DCL fashion precinct. And if you’re in the fashion industry – get ready! pic.twitter.com/IGyb4nbZQW
— Decentraland (@decentraland) November 23, 2021
Anyway, the crypto investor Tokens.com announced yesterday that it had bought a 116 parcel ‘estate’ in the ‘Fashion District’ of Decentraland, for 618,000 MANA (around $2.4m USD). The plan? Use the space to “facilitate fashion shows and commerce within the exploding digital fashion industry”. While it sounds like a dream, Tokens.com pointed to some major names that have already explored the NFT space, including Burberry, Gucci, and Lous Vuitton.
So yeah, to sum it up, a crypto investor dropped millions of dollars on a plot of virtual land, in the hopes that fashion brands will set up shop in their online space, and charge people to buy digital clothing from them. Ok, know how we said this is like Second Life? We’re revisiting that statement- this is Second Life meets Barbie Fashion Closet. Fun times!
Read more in Lifestyle
Ways to observe the International Trans Day of Visibility in Calgary this year
This is why Canadians are so nice, according to Andrew Schulz & Joe Rogan
FX just dropped its very first photos from Alberta-shot 'Fargo' season 5
A brand new hotel and Nordic Spa is opening in Canmore & here's a look inside
Curiocity In Your Inbox!
Want more? Subscribe to our newsletter for exclusive deals, stories, info & more!Subscribe Now