The Calgary Stampede is nearly here, but when it arrives will you be prepared? From securing your concert tickets to pre-ordering an Uber, there are a few things you’ll have to cross off your to-do list before we kick it all off – and the most important item? Finding the perfect fit!

This month, fashionistas gave a warm western welcome to made-good retailer, Reformation, who opened a Calgary pop-up at Holt Renfrew just in time for the Greatest Outdoor Show on Earth.

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Known for its use of deadstock and sustainable materials, Reformation is beloved by celebrities and describes itself as one of the most sustainable clothing options (second only to being naked), so you can feel good about the money you spend!

From Western-inspired accessories, a selection of Canadian best sellers, and more, Calgary’s Reformation pop-up has it all, so don’t walk, run!

Photo via Reformation

Those who check it out will not only leave with some beautiful items, but with peace of mind and for that, we can be thankful.

Interested in shopping around? Head to the inner city location any time between now and August 27th and enjoy.

You’ll be glad that you did!


When: Until August 27th, 2023
Where: 510 8 Ave SW, Calgary
Instagram: @reformation