Of the many stereotypes about the Great White North, the one that we love to live up to and wear proudly on our sleeve is Canadian kindness. And turns out, this holiday season, Amazon Canada is rewarding us for paying it forward with The Kindness Exchange. 

This month, Amazon Canada has a travelling pop-up truck coming to (or near) your city called The Kindness Exchange. As part of the pop-up, Amazon Canada is giving away $50 gift cards to Canadians for committing to doing a good deed.

All you have to do is visit the pop-up, and pledge to volunteer your time or perform an act of kindness, like donating unused items to charity, or shovelling an elderly neighbour’s driveway.

If you’d rather pick from a list, you can choose from acts of kindness developed to reflect the charitable initiatives of Amazon Canada employees. It is, after all, their generosity that inspired this initiative.

Throughout the holiday season and beyond, Amazon Canada is supporting more than 50 charities across the country. This support is extended by way of volunteering, monetary donations and in-kind contributions.

amazon canada the kindness exchange
via Amazon Canada

The Kindness Exchange pop-up will kick off on Tuesday, December 13 at the Yonge-Dundas Square in Toronto. The pop-up will then travel to four other Canadian cities —Hamilton, Calgary, Vancouver, and Montreal. And of course, The Kindness Exchange by Amazon Canada will team up with local charities along the way.

Here is the pop-up’s travel schedule—

Toronto, Ontario

When: Tuesday, December 13th, 2022
Where: Yonge-Dundas Square, 1 Dundas Street E, Toronto
Partner Charity: Boys and Girls Club of Peel York, Toys for Tots Peel

Hamilton, Ontario

When: Wednesday, December 14th, 2022
Where: Tim Hortons Field, South Plaza
Partner Charity: Hamilton Food Share

Calgary, Alberta

When: Wednesday, December 14th, 2022
Where: 2 St SW & 8 Ave SW, Calgary, AB T2P 1B5

Vancouver, British Columbia

When: Thursday, December 15th, 2022
Location: Queen Elizabeth Theatre Plaza – šxʷƛ̓exən Xwtl’a7shn 650 Hamilton St, Vancouver, BC V6B 5N6
Partner Charity: Family Services of Greater Vancouver

Montreal, Quebec

When: Monday, December 19th, 2022
Location: Maison d’Haïti, 3245 Av. Émile-Journault, Montréal
Partner Charities: Maison d’Haïti and Équipe RDP

Here’s to embracing the season of giving in all its generous glory!