Aritzia has now donated 100,000 gift packages to frontline workers


aritzia heroes at heart

So here’s a little feel-good story to brighten up your week. Aritzia has just announced the results of their Heroes at Heart campaign. And it turns out the company facilitated 100,000 community relief packages for frontline workers! That’s a whole lot of gift packages, y’all!

So the initiative was announced a few months ago, at the beginning of the pandemic. And since then, Aritzia has been working toward bringing a little extra help to those who are fighting COVID-19 on the frontlines. After hearing that frontline workers had to wear separate clothing at home and at work, they created custom, comfortable, easy to wash outfits. These outfit packages quickly became a huge help for the frontline workers who were able to get their hands on them.

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Each package included two comfy t-shirts with the Aritzia at Heart logo. Plus, two pairs of their famous leggings. And they were donated to the many doctors, nurses, health care aides, and respiratory therapists who were helping COVID-19 patients across the country.

One hundred thousand packages is definitely impressive! So we’re definitely glad Aritzia was able to make this positive change. Stay healthy, folks!