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Head into the mountains to experience the beer festival of a lifetime

Photo via @curiocityedmonton InstagramVia @abbeerfestivals on Instagram

If you’re into adult bevvies and the great outdoors (who isn’t?), you won’t want to miss this! The Jasper Beer & Spirits Festival is back at the Fairmont Jasper Park Lodge. From January 31-February 2, enjoy beer/spirit samples from 20+ breweries and distilleries, eat succulent food prepared by the world-class chefs at Fairmont Jasper Park Lodge, sit down for some intriguing story-time seminars, and get out into the wilderness with snowshoeing and pond hockey. Sounds like the perfect hoppy winter getaway to us!

Those who know and love this festival want to keep it a secret, but we’re all pals here so we had to share. Tickets are on sale and we suggest getting your hands on them quick!

You can attend either the evening of Friday, January 1, Saturday, February 1 or both with the Weekend VIP Retreat. Single-Day Grand Tasting tickets are $99+ tax & fees and include all beer/spirit samples and food, as well as shuttle services from downtown Jasper.


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For the ultimate experience, you’ll definitely want the Weekend Retreat which includes two nights’ accommodation, welcome amenity, as well as tons of daily perks. These include Friday evening’s dinner & festival #1, Saturday’s breakfast, lunch, dinner & festival #2, Sunday brunch, beer tasting, sessions & seminars, and gratuities. Phew, long list of great stuff!

From $569 per person, you could turn an eventful beer festival into the ultimate weekend vacation! If you’re a football fan, extend your stay for the Super Bowl Sunday Viewing Party on February 2.

jasper beer

Your mountain adventure awaits! Beer there or be square!


When: January 31 – February 2, 2020
Where: Fairmont Jasper Park Lodge – 1 Old Lodge Road, Jasper AB
Cost: $99/ night or $569/ per person for an all-inclusive weekend

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